We initially found Pure Colour Baby at a consignment shop. The quality struck me. Didn't take me long to place my first order. Absolutely love the quality and care that goes into these clothes

My son is 20 months and just outgrew his 6-18 months set (already repurchased next size up!) It has been worn and washed a million times and the soft quality of the fabric and stitching has held up perfectly. The garment truly grew with my son. So glad I discovered this shop at the ooak show back in 2022. I have continued to repurchase to gift to friends having babies! It’s the perfect gift no need to worry about sizing.

The same reliable quality that will actually last through its intended lifespan and more! Plus adorable pattern

Fabric is so soft and cozy! I was worried about pulling it on and off for diaper changes, but the fabric is perfect! It stretches to come off and on super easily, and forms right back to the right size without getting stretched out and baggy.
I want to get one in every colour!

These ocean mist leggings are a beautiful light blue, they fit narow for my thin son and grow with my toddler perfectly. They are a nice weight to wear all year round. Soft and comfy, flexible for playing lego building. We have size 18m to 3y, little one is 2 soon. He has lots of room left in them! We have this colour and four other colours in the leggings. Can't wait to order what's next!

Such a cute fun print! We love the breathable soft organic cotton material! The grow with me sizing is so generous, we will easily be able to get 2 summers out of these.

Perfect sweater for late summer/fall. It’s SO adorable and really great quality. Fabric is super durable. We’ve worn it quite a few times already, including a couple camping trips and it’s in great shape. Much higher quality than any other baby clothes I have